Get your point across with formatting and graphics

Use layout and formatting to guide the reader

Consistent formatting and an organized layout provide a visual progression that makes it easier for the user to follow, absorb, and quickly reference essential information.

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Call attention to key points

Separating key points from the flow of text enhances readability, draws attention where you want it to go, and enriches the meaning of important data by showing it in the greater context of the overall document.

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Use visuals to convey meaning intuitively

Using the right visual—such as the stacked Venn diagram in this case—adds emphasis and visual relationship that make the information more memorable and understandable. Additionally, applying simple visual details consistently—like the arrows in the sidebar—makes it easier for a reader to navigate your document.

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