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Tips for writing effective marketing publications
Article Effective marketing writing communicates and elicits a response. Use these tips to write better marketing materials, and learn more about how you can target you...
Publisher 2013, Publisher 2010...
Tips for mailing lists
Article Show All Hide All No matter how clever your mailing is, it will have little impact if you send it to the wrong people. You can limit your mailing list to names ...
Publisher 2010, Publisher 2007
Tips for personalizing your publication
Article Most customers appreciate being remembered in shops and restaurants that they frequent — not just to be called by name, but to be known by their preferences. Fo...
Publisher 2010, Publisher 2007
Tips for working with images
Article Guidelines for working with pictures to get the most out of them in your publication.
Publisher 2013, Publisher 2010...
Printing: Choose between desktop, copy shop, and commercial printing
Article Use the table in this article to help you determine which printing method your publication requires.
Publisher 2013, Publisher 2010...
Tips for preparing your publication for commercial printing
Article Show All Hide All If you need printing options that you don't have on your desktop printer, you can take your publication to a commercial printer that can repro...
Publisher 2010, Publisher 2007
Tips for preparing your e-mail mailing list
Article Show All Hide All No matter how clever your e-mail message is, it will have little impact if you send it to the wrong people. The more you target your mailing a...
Publisher 2010, Publisher 2007
Tips for tracking effectiveness
Article In marketing, you want to know what works and what doesn't so that you can do more of the first and less of the second. By keeping track of the responses that y...
Publisher 2010, Publisher 2007
Tips on e-mail marketing
Article Show All Hide All Marketing through e-mail has many benefits: It costs little. It is instantaneous. It is interactive. It spreads your message to many customers...
Publisher 2010, Publisher 2007
Demo: Distribute publications the best way for you
Article Play Demo (Or download the demo.) You may experience a delay while the demo is loading. After you create a publication in Microsoft Office Publisher 2007, you h...
Publisher 2007
Launch a direct mail campaign with Publisher
Article Direct mail campaigns are a great way to attract new customers or ask your best customers for more business. When you plan your current marketing campaign, answ...
Publisher 2007
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