View usage and search reports

If you are responsible for managing a site, you probably asked some common questions about the type of information your users are looking for, such as:

  • What are the top queries on my site per day or per month?
  • How many search queries are users performing on average?
  • Which queries are getting low clicks as they're simply not showing up in any results?
  • How often are query rules firing and how often are people clicking promoted results?

To view a usage report or a search report

  1. Sign in to the Office 365 Admin Center as a search administrator.
  2. Choose Admin > SharePoint. You’re now in the SharePoint admin center.
  3. Choose search.
  4. Choose View Usage Reports.
  5. Click a link on the page to retrieve a report. The report opens in an Excel spreadsheet or in another program that you can find online.

Overview of usage report or search report

Usage report or search report Description
Number of Queries This report shows the number of search queries performed. Use this report to identify search query volume trends and to determine times of high and low search activity.
Top Queries by Day This report shows the most popular search queries. Use this report to understand what types of information visitors are seeking.
Top Queries by Month This report shows the most popular search queries. Use this report to understand what types of information visitors are seeking.
Abandoned Queries by Day This report shows popular search queries that received low click-through. Use this report to identify search queries that might create user dissatisfaction and to improve the discoverability of content. Then, consider using query rules to improve the query's results.
Abandoned Queries by Month This report shows popular search queries that received low click-through. Use this report to identify search queries that might create user dissatisfaction and to improve the discoverability of content. Then, consider using query rules to improve the query's results.
No Result Queries by Day This report shows popular search queries that returned no results. Use this report to identify search queries that might create user dissatisfaction and to improve the discoverability of content. Then, consider using query rules to improve the query's results.
No Result Queries by Month This report shows popular search queries that returned no results. Use this report to identify search queries that might create user dissatisfaction and to improve the discoverability of content. Then, consider using query rules to improve the query's results.
Query Rule Usage by Day This report shows how often query rules trigger, how many dictionary terms they use, and how often users click their promoted results. Use this report to see how useful your query rules and promoted results are to users.
Query Rule Usage by Month This report shows how often query rules trigger, how many dictionary terms they use, and how often users click their promoted results. Use this report to see how useful your query rules and promoted results are to users.

See also: Search health reports.

 
 
Applies to:
SharePoint admin center, SharePoint Online Enterprise (E1), SharePoint Online Enterprise (E3 & E4), SharePoint Online operated by 21Vianet - Enterprise (E1 & E2), SharePoint Online operated by 21Vianet - Enterprise (E3 & E4), SharePoint operated by 21Vianet - admin center