This animation shows how to create a data graphic with callouts.
When you first drag a row to a shape, a data graphic is automatically attached to the shape. That data graphic is a simple one with plain text showing just two pieces of information from two columns of the linked row. But you can create your own data graphic by using the Data Graphics task pane. This task pane appears on the right after you drag a row to a shape.
There are premade data graphics ready for you to use, but they may not present your data exactly the way you want, so it's best to know how to create one from scratch. Click Play to see an animation of this process.