Once you have inserted a picture, you may want to make adjustments to it, such as resizing, cropping, or changing the brightness. Use Picture Tools for this. They're available when you have the picture selected.
So, select the picture.
appear above the Ribbon. Use options on the Format
tab to work with the picture.
There are tools for the range of things you can insert, from tables, charts, and SmartArt graphics to text boxes and shapes, sounds, and videos. Just select the inserted item to see the relevant tab on the Ribbon.