Conversion is the process of turning visitors to your Web site into participants, which is a step toward converting them to paying customers.
Note You must activate Reports before you add, change, or delete a conversion point. To activate Reports, on the Microsoft Office Live Small Business Home page, at the top, click More, and then click Reports. On the Reports page, click Activate for FREE.
What do you want to do?
Add a conversion point
You can designate up to five pages as conversion points.
Watch the demo (1:48)
- On the Office Live Small Business Home Page, at the top, click More, and then click Reports.
- On the Reports page, on the left navigation bar, click Administration.
- In Conversion Manager, on the actions bar, click New.
- In the Point Name box, type a name for the conversion point that is meaningful to you.
- In the Page URL box, type the address of the page that you are designating as a conversion point.
Tip To get the page address, you can go to your public Web site, browse to the page that you want to designate as your conversion page, copy the URL from the browser address bar, and then paste it into the Page URL box.
- Click OK.
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Change a conversion point name
Note You can change only the conversion point name. To change a conversion point URL, you must first delete the conversion point, and then add a new one.
- On the Office Live Small Business Home Page, at the top, click More, and then click Reports.
- On the Reports page, on the left navigation bar, click Administration.
- Next to the point that you want to change, click Edit.
- In the
Point Name box, type a new name for the conversion point, and then click OK.
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Delete a conversion point
You can delete conversion points when you no longer need them.
Caution After you delete the point, it is no longer tracked, so it is not recorded in your site statistics.
- On the Office Live Small Business Home Page, at the top, click More, and then click Reports.
- On the Reports page, on the left navigation bar, click Administration.
- In Conversion Manager, under Actions, next to the point that you want to delete, click Delete.
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